Privacy policy

Privacy Policy

Last updated: September 9, 2026

This Privacy Policy explains how Velary ("Velary", "we", "our", or "us") collects, uses, stores and protects personal information when you visit velary.co.uk, purchase our digital products, subscribe to one of our services, contact us or otherwise interact with our website.

We are committed to handling personal information responsibly, transparently and in accordance with applicable data protection legislation, including the EU General Data Protection Regulation (GDPR), applicable Spanish data protection legislation and, where applicable, the UK GDPR.

1. Data Controller

The person responsible for the processing of personal data collected through this website is:

Trading Name: Velary

Data Controller / Legal Owner: Edgar Huici Grande

DNI/NIF: 70906896N

Business Status: Edgar Huici Grande, acting as an individual business owner / sole trader in Spain.

Principal Address:

Calle Los Molinos 20 P01 IZ

Fuentesaúco, Zamora

Spain

Website: velary.co.uk

Email: velaryedgarhuici@outlook.com

Phone: +44 7418 602331

Velary provides digital educational products focused on responsible dog education, training and behaviour, including downloadable eBooks and optional subscription-based educational follow-up services.

Our products and services are primarily offered to individual consumers located in the United Kingdom and Europe.

2. Personal Information We May Collect

Depending on how you interact with our website, we may collect and process information including:

  • First and last name

  • Email address

  • Billing address and billing information

  • Country or region

  • Order and transaction information

  • Subscription status and billing history

  • Information relating to products or services purchased

  • Customer service correspondence

  • Information voluntarily submitted through forms or email

  • Information you choose to provide regarding your dog, training objectives or educational needs

  • IP address

  • Browser type and version

  • Device information

  • Website usage and technical information

  • Cookie and similar technology identifiers

  • Fraud-prevention and payment verification information where applicable

Payment card information is processed securely by our payment service providers.

Velary does not directly store complete credit or debit card details on its own servers.

3. How We Collect Information

We may collect information:

Directly from you

For example, when you:

  • Purchase an eBook or other digital product

  • Start or manage a subscription

  • Contact customer support

  • Complete a form

  • Send us an email

  • Request a refund or cancellation

  • Provide information as part of an educational follow-up service

Automatically

Certain technical information may be collected automatically when you access or use the website, including IP address, device information, browser information and website interaction data.

Through service providers

We may receive limited transaction, payment, security or technical information from service providers involved in operating the website, processing payments, delivering digital content or preventing fraud.

4. How We Use Your Personal Information

We may use personal information to:

  • Process purchases and payments

  • Create and manage customer orders

  • Provide access to purchased eBooks and digital materials

  • Administer recurring subscriptions

  • Provide educational follow-up services included with applicable subscriptions

  • Communicate with customers regarding purchases and subscriptions

  • Respond to questions and customer support requests

  • Process cancellations and refunds

  • Send transactional and service-related communications

  • Maintain transaction and accounting records

  • Prevent fraud, abuse and unauthorized transactions

  • Protect the security of our website and services

  • Diagnose technical problems

  • Improve website functionality and customer experience

  • Comply with applicable legal, tax, accounting and regulatory requirements

  • Send marketing communications where we have a lawful basis to do so

We do not sell or rent personal information to third parties.

5. Legal Bases for Processing

Where the GDPR or other applicable data protection legislation requires a lawful basis for processing, we may rely on the following:

Performance of a Contract

We process certain information where necessary to:

  • Process an order

  • Deliver a purchased digital product

  • Manage a subscription

  • Provide a service requested by the customer

  • Process a cancellation or refund

  • Communicate regarding a purchase or subscription

Legal Obligations

We may process and retain information where necessary to comply with applicable:

  • Tax requirements

  • Accounting obligations

  • Consumer protection requirements

  • Fraud prevention obligations

  • Legal or regulatory requirements

Legitimate Interests

Where permitted by applicable law, we may process information when necessary for legitimate business interests such as:

  • Protecting our website

  • Preventing fraud and abuse

  • Maintaining service security

  • Responding to customer enquiries

  • Improving our services and website

  • Establishing, exercising or defending legal claims

We only rely on legitimate interests where those interests are not overridden by the fundamental rights and freedoms of the individual.

Consent

Where consent is required, we may rely on your consent for activities such as:

  • Certain marketing communications

  • Optional or non-essential cookies

  • Certain analytics or advertising technologies

Where processing is based on consent, you may withdraw that consent at any time without affecting the lawfulness of processing carried out before withdrawal.

6. Payments

Payments made through velary.co.uk may be processed by trusted third-party payment service providers, including Stripe.

Payment providers may process personal and financial information according to their own privacy policies and regulatory obligations.

Depending on the transaction, this may include:

  • Name

  • Billing information

  • Payment method information

  • Transaction amount

  • Transaction date

  • IP address

  • Fraud prevention information

  • Payment status

Velary does not directly store complete payment card numbers, card security codes or full banking credentials on its own servers.

We may receive limited information from payment providers necessary to identify and administer transactions, subscriptions, refunds and disputes.

7. Subscriptions

Certain Velary products may include optional recurring subscription services.

Where you subscribe to a recurring service, we may process information necessary to:

  • Activate the subscription

  • Process recurring payments

  • Provide the subscribed educational services

  • Manage subscription status

  • Communicate billing or service information

  • Process cancellation requests

  • Provide customer support

Recurring payments will continue according to the terms presented at the time of purchase until the subscription is cancelled in accordance with the applicable subscription terms.

8. Service Providers and Data Sharing

We may share personal information with trusted third parties only where reasonably necessary to operate our business or provide our services.

These may include:

  • Payment processors

  • Website and hosting providers

  • Ecommerce technology providers

  • Email service providers

  • Digital content delivery providers

  • Customer support providers

  • Analytics providers

  • Fraud prevention and security providers

  • Accounting, legal or professional advisers

  • Public authorities where disclosure is legally required

These parties may process personal information only for the purposes for which access is necessary and subject to applicable data protection requirements.

We do not sell customers' personal information.

9. International Data Transfers

Some of the technology and service providers used to operate our website or deliver our services may process information in countries outside Spain, the European Economic Area or the United Kingdom.

Where personal information is transferred internationally and applicable data protection law requires specific safeguards, we take appropriate steps to ensure that the transfer is made using a legally recognized transfer mechanism.

Depending on the circumstances, these safeguards may include:

  • An applicable adequacy decision

  • Approved contractual safeguards

  • Standard contractual clauses

  • Other legally recognized transfer mechanisms

10. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected and to comply with applicable legal, accounting, tax, contractual and regulatory requirements.

Retention periods may vary depending on the category of information and the reason for processing.

For example, certain transaction and accounting records may need to be retained after a customer relationship ends in order to comply with applicable legal or tax obligations.

Customer service correspondence may be retained for a reasonable period where necessary to resolve enquiries, establish transaction history, prevent fraud or protect legal rights.

When information is no longer reasonably required, it may be securely deleted or anonymized.

11. Data Security

We use reasonable technical and organizational measures designed to protect personal information against:

  • Unauthorized access

  • Accidental loss

  • Misuse

  • Unauthorized alteration

  • Unauthorized disclosure

  • Destruction

Where appropriate, these measures may include secure payment processing, access controls, security monitoring and the use of reputable service providers.

However, no online service or method of electronic transmission can be guaranteed to be completely secure.

12. Your Data Protection Rights

Depending on applicable data protection legislation and the circumstances of the processing, you may have the right to:

  • Request access to your personal information

  • Request correction of inaccurate or incomplete information

  • Request deletion of your personal information

  • Request restriction of processing

  • Object to certain processing

  • Request data portability

  • Withdraw consent where processing is based on consent

  • Object to direct marketing

  • Request information regarding certain international data transfers

  • Lodge a complaint with a competent data protection authority

Not every right applies in every circumstance, and certain legal obligations may require us to retain specific information even after a deletion request.

Right to Object

Where personal information is processed on the basis of legitimate interests, you may have the right to object to that processing based on your particular circumstances.

You may object to the use of your personal information for direct marketing at any time.

Exercising Your Rights

To exercise your data protection rights, contact:

Email: velaryedgarhuici@outlook.com

We may request reasonable information necessary to verify your identity before processing certain requests.

Requests will be handled within the periods required by applicable data protection legislation.

13. Complaints

If you believe that your personal information has been handled in a way that does not comply with applicable data protection law, we encourage you to contact us first so that we can attempt to resolve your concern.

You may also have the right to lodge a complaint with the competent supervisory authority.

As the data controller is established in Spain, the relevant Spanish supervisory authority is the Agencia Española de Protección de Datos (AEPD).

Individuals in the United Kingdom may also have rights to raise applicable data protection concerns with the Information Commissioner's Office (ICO) where UK data protection legislation applies.

14. Cookies and Similar Technologies

Our website may use cookies and similar technologies required for:

  • Website functionality

  • Checkout and payment functionality

  • Security

  • Remembering user preferences

  • Analytics

  • Performance measurement

  • Advertising or marketing, where applicable

Cookies that are strictly necessary for the operation of the website may be used without consent where permitted by law.

Where consent is legally required for optional cookies, analytics or advertising technologies, these technologies will be activated in accordance with the consent choices provided through the website.

Users may be able to accept, reject or manage optional cookie categories through the cookie consent controls available on the website.

Browser settings may also allow users to block or delete cookies, although disabling certain cookies may affect website functionality.

Further information may be provided in a separate Cookie Policy or cookie consent interface.

15. Marketing Communications

Where permitted by applicable law, we may send promotional or marketing communications to customers who have provided the required consent or where another lawful basis applies.

Marketing communications will provide an appropriate method for opting out.

Customers may withdraw from marketing communications at any time.

Transactional communications relating to orders, payments, subscriptions, security, cancellations or customer service are not considered promotional marketing and may continue where necessary to provide the purchased service or comply with legal obligations.

16. Automated Decision-Making

Velary does not currently use personal information to make decisions producing legal or similarly significant effects solely through automated processing.

Payment providers and fraud-prevention services may use automated systems to assess transactions or identify potential fraud according to their own procedures and legal obligations.

17. Third-Party Links

Our website may contain links to third-party websites or services.

Velary is not responsible for the privacy practices, content or security of independent third-party websites.

Users should review the privacy information provided by third parties before submitting personal information to them.

18. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect:

  • Changes to our services

  • Changes to the technologies we use

  • Changes to legal or regulatory requirements

  • Changes to our privacy practices

When significant changes are made, the updated version will be published on this page together with a revised Last updated date.

Business Information

Trading Name: Velary

Legal Owner / Data Controller: Edgar Huici Grande

DNI/NIF: 70906896N

Business Type: Edgar Huici Grande, acting as an individual business owner / sole trader in Spain.

Principal Address:

Calle Los Molinos 20 P01 IZ

Fuentesaúco, Zamora

Spain

Website: velary.co.uk

Email: velaryedgarhuici@outlook.com

Phone: +44 7418 602331

Operations:

Sale of digital educational products relating to responsible dog education, training and behaviour, including downloadable eBooks and optional subscription-based educational follow-up services.

Payment Types: One-time payments and recurring subscription payments.

Billing Descriptor: VELARY.CO.UK

Legal Notice

This website is operated under the trading name Velary by Edgar Huici Grande, acting as an individual business owner / sole trader in Spain.

The information and digital materials offered through the website are intended for general educational and informational purposes relating to responsible dog education, training and behaviour.

They are not intended to constitute veterinary diagnosis or medical treatment and are not a substitute for appropriately qualified veterinary or professional assistance where individual circumstances require it.

Contact

Email: velaryedgarhuici@outlook.com

Phone: +44 7418 602331

Website: velary.co.uk

© 2026 Velary. All rights reserved.